.png)
ON PURPOSE consulting, an award-winning social impact communication consultancy, and Findability Sciences, recently named one of America’s most innovative companies in 2023 by Fortune Magazine, has formed a ground-breaking alliance to harness the true potential of AI for developing efficient, personalised and far-reaching communication solutions for its clients. The collaboration aims to leverage cutting-edge Artificial Intelligence (AI) to deliver unparalleled social impact solutions across various sectors.
Sharing insights on partnership, Girish Balachandran, Founder & Managing Director, ON PURPOSE, said, "I've always believed that stories have the power to inspire action and bring about meaningful change. With our partnership with Findability Sciences, we're creating a paradigm shift in how social impact is conceptualised, measured, and achieved. This will not just revolutionise the sector but will tangibly transform communities for the better, for generations to come. We recognize the urgency to address this growing need and are confident that our partnership with Findability Sciences will play a key role in enabling our clients to leverage cutting-edge AI tools and strategies to drive innovation, increase efficiency and create a competitive advantage.”
Anand Mahurkar, Founder and CEO, Findability Sciences said, " Our partnership with On Purpose marks a pivotal moment where technology meets humanity to address some of the most pressing challenges of our time. This is more than a partnership; it's a commitment to using innovation for the greater good. We're not just bringing algorithms into the equation; we're bringing the transformative power of AI to unlock opportunities for social impact on an unprecedented scale."
Businesses, investors, and consumers alike are looking for tech-driven solutions to critical societal problems, including those outlined by the United Nations Sustainable Development Goals (SDGs). The partnership is timed well for when interest in using AI for Environmental, Social, and Governance (ESG) goals is soaring. The objective is to create, communicate, and execute participatory campaigns that engage supporters, consumers, or employees while addressing urgent social issues.